Marketing

Social Media for Accountants

Apr
26

As is often the case as I ramble through my morning reading, looking and thinking about "Oh it's time for a new blog entry." I was following my nose on a new button for Facebook when a phrase and blog title caught my eye. Social Media for Law Firms. It's a natural. Lawyers are wordy people. Many times they are involved in newsworthy events. As Eddie Greenspan has made abundantly clear in Canada - the law is a battle for the hearts and minds of the public. But I have no lawyers as clients.

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Checklists, Drupal and First Aid

Nov
05

Stepping outside what we normally do can give us fresh insights into what we do and how we do it. I have just completed the Level 3 Occupational First Aid course. 70 hours in the classroom. Many more hours spent poring over a massive textbook. Learning. There were several moments when I wanted to chuck the course and come back to my computer and web design. But I realized that not only was there First Aid skill building going on I was learning.

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Checklists, Drupal and First Aid

Nov
05

Stepping outside what we normally do can give us fresh insights into what we do and how we do it. I have just completed the Level 3 Occupational First Aid course. 70 hours in the classroom. Many more hours spent poring over a massive textbook. Learning. There were several moments when I wanted to chuck the course and come back to my computer and web design. But I realized that not only was there First Aid skill building going on I was learning.

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Posted By apratt read more

Checklists, Drupal and First Aid

Nov
05

Stepping outside what we normally do can give us fresh insights into what we do and how we do it. I have just completed the Level 3 Occupational First Aid course. 70 hours in the classroom. Many more hours spent poring over a massive textbook. Learning. There were several moments when I wanted to chuck the course and come back to my computer and web design. But I realized that not only was there First Aid skill building going on I was learning.

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Posted By apratt read more

Looking over my Shoulder - Adobe's Business Catalyst

Sep
14

This morning I ran across Adobe's new product - Business Catalyst . My first thought was "This is it. This is the product. It has finally arrived." And I am not scared.

Five years ago I sat in a small cramped room in Yaletown for the demo of a new product. It did what I did - building a website with incredible functionality. But it did it with a few cllicks of the mouse.  I walked out scared. Like Pogo in the famous cartoon strip "We met the enemy and he is us"

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